Content Calendar for Breath Mat Assignment Example | Topics and Well Written Essays - 1250 words

Content Calendar for Breath Mat - Assignment Example Make the content of the product pages more detailed with information about features and unique quality of the product including the advantages. Ensure the product appears in many different images, allowing the customer to easily view every aspect of the product satisfactorily. Update constantly the site’s content. Create a simple to understand, but detailed information about shopping, returns, shipping, etc. Also includes the use of sounds on videos on the site and create content that builds more trust in the company in terms of helping the customer. Ensure that the images can be viewed from different angles with minimal clicks as possible to enhance the efficiency of the website.[Appendix 1-3] Improved the web-site’s layout and design by making it more appealing and friendly by using impressionable colors such as cream and light blue. Layout the website in a very organized manner such that user’s don’t have to necessarily use the search function to look up anything-though it allows users to look up anything.[Appendix 2-2] Create a simple to use website allowing customers to easily interact and locate the right page or the site of interest. In addition, have an optimal search function for complex searches. Also creating simple headings Use product differentiators such as colors and headings for better emphasis thus consolidating the brand image and the company’s uniqueness, Organize fonts and sub-titles in a simple yet elegant manner by employing bright and impressive color scheme e.g. maroon tiles with black. Breath mat is a product that allows yogis to focus on their practice without having to suffer the distractions of sticky mat and towel. Because the Breath mat for Bikram yoga offers the solution to sticky mats and towels that can’t adequately absorb sweat and pool liquid on the floor beside bunching-up during postures and be uncomfortable to lie on.

Music Contracts & Negotiations Essay Example | Topics and Well Written Essays - 2000 words

Music Contracts & Negotiations - Essay Example cessful negotiating process might look like, what the best negotiation techniques might be and how to achieve satisfactory results for both sides of negotiation when interests of negotiating parties come into contradiction with each other. In this essay I will focus on two key types of negotiation, such as so-called win-lose or zero-sum negotiation (also known as positional or distributive) and win-win or integrative negotiation, as well as the importance of confidence and good communication skills to successful negotiation. I am going to elaborate on pros and cons of the employment of integrative and distributive types of negotiation and dwell on the concept of issues, positions and interests within the context of negotiation in the field of music industry. On top of that, I will invent a scenario of negotiation between a music act and a record label in order to illustrate some aspects of negotiation and communication theories covered in this essay. When entering any negotiation, in order to achieve desirable goals a negotiating party must stick to some rules based on a certain negotiation structure, which is not that complex as one think a successful negotiating paradigm might be. There are four key stages of negotiation, which are preparation for a negotiation, exchanging information between negotiators on different aspects of the future agreement between them, bargaining per say and closing or commitment of an agreement (Shell, 2008, n. p.). Any negotiation may be of at least two types depending upon the intentions of negotiators to fully use their advantage in resources and power in order to influence final decision or upon a particular nature of the deal to be reached between the parties of a negotiation. As a rule, if negotiating parties are not interested in mutual satisfaction for each and every party involved in the negotiation and do not seek out benefit for all parties from the deal they are set to make, then they ar e most likely to enter distributive